This strategic move positions Holzweiler at the forefront of fashion's digital shift, ensuring their commitment to sustainability, supply chain transparency, and customer experience is met with innovative technology. Founded by siblings Susanne and Andreas Holzweiler, the brand has always been deeply rooted in the ideals of craftsmanship, curiosity, and timeless design. Holzweiler’s collections, inspired by art, architecture, and nature, reflect a dedication to high-quality materials and meticulous attention to detail. Now, as they embrace the future, the brand is set to add another layer to their sustainability strategy and customer engagement efforts through the comprehensive capabilities of their DPP platform.

This partnership highlights Holzweiler's commitment to sustainability and provides a great example for the fashion industry which is proving to be a slow adopter of the DPP, amidst blurry requirements. By integrating advanced traceability solutions, the collaboration between Holzweiler, Trimco Group, and Kezzler demonstrates a scalable model for how fashion brands can meet and exceed regulatory requirements while enhancing customer trust and engagement.

Enhancing customer experience and engagement

The DPP solution that Trimco Group and Kezzler made available for Holzweiler provided the brand with a robust framework to enhance customer experience. From enabling seamless returns, repairs, and resale to facilitating recycling efforts, the platform integrates digital solutions to meet the modern consumer’s demand for responsible and informed purchasing decisions.

A vision for the future of fashion

This collaboration between Holzweiler, Trimco Group, and Kezzler marks a point of reflection in the industry. The DPP platform collaboration enables brands like Holzweiler to anticipate and navigate the challenges of tomorrow while staying true to their commitment to quality, creativity, and environmental stewardship.

“As we look to the future, it’s clear that digitisation is the way forward for the industry,” added Cyrus Gilbert-Rolfe, Chief Commercial Officer of Kezzler. “Holzweiler’s early adoption of the Digital Product Passport exemplifies the brand’s dedication to innovation and sustainability. Together, we are meeting the demands of today’s market while paving the way for a more transparent, connected, and sustainable fashion industry.”