At this year’s Texprocess, Assyst will be represented with a small communications stand so they can once again meet their costumers in person.

Nike, H&M, Gucci are already investing heavily in consolidating their brands in this virtual world. © Tiendo
09/05/2022 – Metaverse in fashion
Metaverse in fashion
The word ‘Metaverse’ has been on everyone’s lips since Facebook rebranded itself as Meta and thus positioned itself as a major player in the new virtual ...

The start-up’s founding purpose: to counter the increasing returns problem of up to 50% in online clothing retailing with a multitrack approach. © Presize
05/05/2022 – Reality check for virtual dressing
Reality check for virtual dressing
April 18, 2022, the Facebook Corporation Meta Platform Inc. announced the 100% takeover of Munich-based startup Presize – an article by Yvonne Heinen-Foudeh.

“There will be massive competition for more traditional fashion players who didn’t scale their e-commerce business,” predicted Stanford graduate Leon Szeli in Presize founding year 2019. © Presize
05/05/2022 – Body-scanning software
Body-scanning software
Facebook Corporation Meta Platform Inc. announced the takeover of Presize. textile network correspondent Yvonne Heinen-Foudeh met with Presize CEO, Leon ...