22/11/2019 – What companies should keep in mind
Entering the US market
Companies wishing to enter the US e-commerce business should not only be familiar with the local market and their target group.
Fashion and clothing are among the top segments in the USA. © Clark Street Mercantile/Unsplash
By 2023, Statista predicts a growth in e-users of almost 9 percent to a total of 90.8 percent. © ednorog13/stock.adobe.com
The US e-commerce market offers European companies attractive growth opportunities. However, extensive know-how of local preferences is required. © Robert Bye/Unsplash
Fashion and clothing are among the top segments in the USA. © Clark Street Mercantile/Unsplash