14/07/2026 – When Shared Values Bring People Together
Felix Neureuther and Tom Fyfe Announce Partnership
The German merino apparel brand Tom Fyfe has entered into a partnership with the former alpine ski racer, Felix Neureuther, who will represent as its new brand ambassador.

”The products accompany me throughout everyday life, while travelling or spending time outdoors – and they reflect the values that matter to me," says Felix Neureuther. © Jonas Melcher
