Login für Abonnenten

Please log in to read subscribed content.




  • Contents
  • Events
  • Editorial team
  • Media
  • Newsletter
textile network
textile network
  • News
  • Technical Textiles
  • Fashion
  • Home Textiles
  • Business
  • Issues digital
search.box
  • Contents
    • News
    • Technical Textiles
    • Fashion
    • Home Textiles
    • Business
    • Issues digital
  • Events
  • Editorial team
  • Media
  • Newsletter

18/01/2018 – Lectra

New branding identity for Lectra

Lectra’s new branding identity is inspired by Lectra’s strategy, customer-focused and anchored in Industry 4.0 concepts

Next image
Lectra.jpg

Lectra, unveils a new branding identity that powerfully demonstrates the digital orientation of Lectra’s strategy, created to support fashion and apparel, automotive and furniture companies to successfully flourish with Industry 4.0 concepts © Lectra

 
Lectra.jpg

Lectra, unveils a new branding identity that powerfully demonstrates the digital orientation of Lectra’s strategy, created to support fashion and apparel, automotive and furniture companies to successfully flourish with Industry 4.0 concepts © Lectra

 
Lectra---Logo-ab-Januar-2018.jpg

Modern and elegant, the new logo expresses the premium positioning of Lectra © Lectra

 
Back to article

Further articles for:

  • Lectra
  • Digitisation
  • Industry 4.0
  • PLM

Lectra

  Show company
  • Most read
  • Latest

15/12/2025

Inspiration from design, research and industry

Denim Première Vision showcases the industry’s innovative drive

By  Antje Schmidtpeter

13/12/2025

Strategic partnership

Archroma partners with Lilienweiss

By  Daniel Keienburg

10/12/2025

Plant closure

Failed restructuring: Kelheim Fibres prepares for phase-out of production

By  Daniel Keienburg

16/12/2025

Strengthening sustainable textile supply chains

Textile label “Green Button” set for further development

By  Antje Schmidtpeter

09/12/2025

Colour trends

Pantone Color Of The Year 2026

By  Daniel Keienburg

18/12/2025

Christmas Greetings

Time to say THANK YOU

By  Antje Schmidtpeter

16/12/2025

Strengthening sustainable textile supply chains

Textile label “Green Button” set for further development

By  Antje Schmidtpeter

15/12/2025

On our own behalf

Review of the industry - week 50/2025

By  Kathrin Elling

15/12/2025

Inspiration from design, research and industry

Denim Première Vision showcases the industry’s innovative drive

By  Antje Schmidtpeter

13/12/2025

Strategic partnership

Archroma partners with Lilienweiss

By  Daniel Keienburg

  • Meisenbach Verlag
  • Media
  • Data security
  • Imprint
  • Twitter
  • Instagram
  • LinkedIn
  • RSS Feed
Meisenbach Logo