30/03/2023 – H&M Pre-Loved powered by ThredUp
Commitment to increasing circular business models
Beginning in the U.S. market, H & M fashion chain now demonstrates what is feasible in order to make useful and smart commercialization of pre-used garments happen: The Swedish retailer has partnered with online resale platform ThredUp to introduce its first resale program for the US market called ‘H&M Pre-Loved’.
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Garments at "H&M Pre-Loved" are organized into several smaller sub shops of familiar H&M concepts including e.g. “Denim", "Sport" and "Ladies". © H&M
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Garments at "H&M Pre-Loved" are organized into several smaller sub shops of familiar H&M concepts including e.g. “Denim", "Sport" and "Ladies". © H&M